🍟 Chick-fil-A's $75M Plan to Enter Asian Market 🐔

🐔 Chick-fil-A Expands to Asia: Singapore First Stop! 🌏

October 21, 20243 min read

🐔 Chick-fil-A Expands to Asia: Singapore First Stop! 🌏

 

🍟 Chick-fil-A's $75M Plan to Enter Asian Market 🐔

Alright, y’all, it’s official—Chick-fil-A is going global! 🌍 And while we Texans love our spicy chicken sandwiches and waffle fries, this news is big! Chick-fil-A is set to open its first restaurant in Singapore by late 2025, making it the company’s “gateway” to the massive Asian market. Yup, Singapore is about to find out why we can't get enough of that Chick-fil-A sauce! 😋

Why Singapore, You Ask? 🇸🇬

Well, for starters, Asia is a huge market when it comes to fast-food chicken 🐔. We're talking about $33 billion in chicken sales! With heavy hitters like KFC and Jollibee already dominating the scene, Chick-fil-A has its eyes set on becoming the next big name over there. And Singapore, with its love of food and strategic position, is the perfect launchpad for the brand’s ambitious 10-year, $75 million plan to expand across Asia. 🌏

In fact, Chick-fil-A already had a little taste of Singapore in June 2023 with a pop-up event, where over 1,000 folks got to try the famous Original Chicken Sandwich. Let’s just say, the response was finger-licking good! 🍗🙌 The event even raised $30,000 for a local charity, so they’re already giving back to the community. How’s that for Southern hospitality?

The Chick-fil-A Magic: Locally Owned, Just Like Home 🤝

One thing Chick-fil-A is known for is its commitment to local ownership. Just like here in the U.S., Chick-fil-A in Singapore will be run by local owner-operators who are hands-on with the day-to-day operations. They aren’t just sitting back and counting cash—they’re working shoulder-to-shoulder with employees, getting to know the community, and making sure every nugget is cooked to perfection. 🔥

These local operators will also be part of Chick-fil-A’s Shared Table food donation program, which has provided over 30 million meals in the U.S. and Canada. So, you can expect Chick-fil-A to not only serve up tasty food but also make a positive impact in Singapore! 💖

Chick-fil-A’s Global Mission 🌏🐔

Chick-fil-A’s move into Singapore isn’t just about bringing fried chicken to new places (though we all know that’s a noble mission in itself). It’s part of a larger $1 billion investment to expand beyond North America into Europe and Asia by 2025. The brand’s already making waves in the U.K., and now Asia is next on the list!

With KFC holding nearly 40% of Asia’s fast-food chicken market and Chick-fil-A bringing its A-game, it’s going to be interesting to see how this plays out. And don’t worry, folks, Chick-fil-A still knows where its heart is. As of 2023, it’s still the third-highest sales brand in the U.S., even though it’s open just six days a week! 🤯

What’s Next? 🛫

Singaporeans better get ready because in a few years, they’ll be able to grab their very own Chick-fil-A sandwich without flying halfway across the world. And for those interested in joining the Chick-fil-A family as an owner-operator in Singapore, the company is currently accepting applications. Who knows—you could be running the next international hotspot for waffle fries! 🍟✨

So, while we’re here enjoying our Chick-fil-A in Texas, it’s exciting to see this beloved brand spread its wings across the globe. One thing's for sure—Chick-fil-A is about to make big waves in Asia, and we Texans couldn't be prouder! 🐔❤️

I’m an experienced Commercial Real Estate Broker, please feel free to reach me at 281-222-0433.

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© 2023-2024 Bill Rapp, Broker Associate, eXp Commercial LLC

I am a Houston commercial broker, with residential experience, as well as a lending background. I have been in the real estate industry for 14 years and counting, and I have worked in many roles within the industry and each has given me a unique perspective of the industry as a whole.

My dedication to clients is rooted in this industry knowledge, but also includes my desire to go the extra mile in networking to source off market opportunities for my clients. Me and my team at eXp Commercial have a cutting-edge technology package that gets the widest exposure for each transaction. eXp Commercial offers a nationwide network through which we can deliver the best exposure and professional advice to achieve our clients’ goals while also minimizing their risk.

Clients appreciate my methodical method of discovery in our initial consultation. Through which we can get to know each other and their specific’s business’s needs and objectives on a granular level. Our processes help navigate each transaction and its potential pitfalls through to a successful outcome for our clients. It is my stated goal to provide our clients with extensive market analysis and expertise that fosters innovative solutions and rewarding commercial real estate opportunities.

Bill Rapp, CRE Broker

I am a Houston commercial broker, with residential experience, as well as a lending background. I have been in the real estate industry for 14 years and counting, and I have worked in many roles within the industry and each has given me a unique perspective of the industry as a whole. My dedication to clients is rooted in this industry knowledge, but also includes my desire to go the extra mile in networking to source off market opportunities for my clients. Me and my team at eXp Commercial have a cutting-edge technology package that gets the widest exposure for each transaction. eXp Commercial offers a nationwide network through which we can deliver the best exposure and professional advice to achieve our clients’ goals while also minimizing their risk. Clients appreciate my methodical method of discovery in our initial consultation. Through which we can get to know each other and their specific’s business’s needs and objectives on a granular level. Our processes help navigate each transaction and its potential pitfalls through to a successful outcome for our clients. It is my stated goal to provide our clients with extensive market analysis and expertise that fosters innovative solutions and rewarding commercial real estate opportunities.

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